Artezaar – a unique art store for art lovers launched in the United Arab Emirates – news – Emirates

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Artezaar is a passionate dream project of two women, Leena Kewlani and Teena Thawani, who are positively motivated to effect change in the region’s emerging art scene and to make affordable art accessible to everyone!

The website – www.Artezaar.com – was originally designed because, being artists themselves, they struggled to sell and showcase their work. It aims to support the UAE artist community and bring together the entire art ecosystem, where any type of art buyer can view and purchase original works of art by flourishing artists. , offering works adapted to budgets, styles and personalities.

Without registration fees on the site, Artezaar continues to support artists who wish to present their work. Artezaar is also committed to presenting works of art by young people under the age of 18, their youngest artist being only 5 years old. Working hand in hand with parents, Artezaar believes in nurturing young future talents in the UAE and giving them a platform to grow and display their work with pride. Artezaar is an online platform that caters to all budgets, from works of art under AED 500 to pieces over AED 20,000.

In January 2019, the two founders decided to quit their jobs and pursue their dream with months of dedication, research and hard work. The user-friendly website took shape and went live from mid-April 2019 and has since attracted nearly 60 artists, with over 400 works of art registered for display and sale online in the United Arab Emirates. .

“Our artists are the soul of Artezaar. Being artists ourselves, we enjoy collaborating with other artists and are proud to understand their DNA. The talent that is here in the United Arab Emirates is incredible. Most of these artists don’t get the chance to showcase their work and reach the right buyers. Artezaar aims to connect these emerging artists, making their works affordable, accessible and easy to buy for everyone. You can find oil, acrylic and watercolor paintings, mixed media works, sketches, pieces of realistic colored pencils, ceramics, decoupage and handcrafted accessories that will appeal to everyone, all at affordable prices online. You can easily find a perfect piece of art for your home or office. Told Artezaar co-founder – Leena Kewlani why the UAE is the perfect region for an online art store.

Artezaar Co-Founder – Teena Thawani adds, “Over the past few years, Dubai has become an important destination for art and culture lovers, successfully fostering a thriving community of local and regional artists. Although many think that buying original art is too expensive because they hear about multi-million dollar auctions, are blinded by the number of zeros in press ads, or shooed away when seeing the label. heavy affixed to the gallery walls, where, as in reality, emerging and up-and-coming artists hidden away create magnificent pieces of work at truly reasonable prices.

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